Connecting...
Digital Marketing Specialist | Google Analytics | Tag
| Job Title: Digital Marketing Specialist | Google Analytics | Tag | Contract Type: Permanent |
| Location: Solihull, West Midlands | Industry: Marketing Web Development |
| Salary: Negotiable | Start Date: Not specified |
| REF: P5967 | Job Published: about 6 years ago |
| GET THE LINK: http://mypit.ch/j/P5967 |
job description
Are you super savvy with Google Analytics? Is digital performance analysis your thing?
Our client, a leading financial services group based on the outskirts of Birmingham are growing their digital team and require an analytical Marketing specialist to bring insight into all things digital. They need somebody who will be one step ahead at all times, who is innovative, proactive and driven to make a difference. This role is essential to the growth of the business and internal stakeholders will rely on this person to provide key insight in to the business.
This role of Digital Marketing specialist has one clear goal, to enhance the customer experience to drive growth and retention. With the firm being in financial services, its fast paced, buzzy but naturally comes with its challenges. The following outline these key responsibilities:
- Management of Google Analytics Accounts, with a little Tag experience
- Understand online user behaviour and provide insight for the necessary departments
- Market research - SEO, PPC, email marketing and other digital channels
- Routinely measure web traffic, campaign performance etc.
This role is for somebody software savvy and proactive in their approach. You should be advanced in the software previously mentioned. An ideal applicant will have evident digital experience for roughly 3 years+, analysing and providing insight to stakeholders. You should have solid digital marketing experience across content, UX, Optimisation and analytical tools. Strong communication and presentation skills are essential as well
interested in this position?
If you would like to find out more about this job, please click Apply now to submit your CV. We will then get back to you as soon as possible to discuss your suitability for the role. If it’s a fit, we will talk you through all the details of the role, the company, team culture, career opportunities, package… the lot. If you then feel it ticks the right boxes, only then we will share your CV with the client. Pitch never shares your CV with a client without your express permission.
Similar jobs
7 days ago
Warwickshire
Marketing Executive / Senior Marketing Executive
Marketing Executive / Senior Marketing Executive Warwickshire – hybrid working £26,000 - £32,000 We have the absolute pleasure of partnering with a truly unique marketing agency and are supporting them through a very exciting period of growth. They are looking for a motivated, passionate, self-driven individual who is keen to make their mark in a dynamic and fast-paced business! They are based in the heart of Warwickshire, have an exceptional client portfolio within the IT and tech sector, have a long-term progression plan, training and development opportunities and a supportive and engaging culture. You’ll take the lead and contribute to the delivery of marketing services and projects for the company’s broad range of clients which means you have the opportunity to apply your knowledge, skills, and creativity to all aspects of the marketing mix. With content marketing playing such a huge role in our client’s strategies, and ability to write good content is an essential part of the job therefore, natural interest and skill in this area is a bonus. In this exciting Marketing Executive role you’ll: Proactively manage marketing projects, timelines and budgets. Brainstorm ideas for new projects and campaigns. Have the chance to contribute to strategic marketing planning, shaping content strategy, target audience definition, and key personas. Be hands on with delivery of marketing campaigns across a range of channels. Track campaigns progress and use data to deliver improvements and solutions. Create a mix of written copy, for both online and offline use. Brainstorm ideas for new projects and campaigns. Their perfect person will have:· Experience within a fast paced marketing role, delivering multi-channel marketing campaigns. An creative but analytical mindset, comfortable with analysing information, reporting, and managing budgets and coming up with creative campaign ideas that deliver great results. And most importantly, keen to learn new things and continually develop and grow! The agency offers an autonomous, creative, and consultative environment. They create and deliver brilliantly creative solutions to their clients and based on their exceptional skill and experiences they’ve been able to win, grow and retain some extremely impressive relationships. It’s their unique consultative approach and ability to deliver tailored specialist support that really sets them apart from the competition. This role won’t disappoint, you’ll have autonomy and opportunity from day one, a chance to progress your career and work with like-minded people too! Ref: 49599 AA123
2 days ago
Letchworth
Head of Brand & Marketing
Head of Brand & Marketing Hertfordshire – hybrid (2-3 days in office) £75,000 - £90,000 + car/medical/benefits This is a superb opportunity for an experienced marketer with experience in FMCG/Retail to join this recognised brand in Hertfordshire. This role will manage a team of five, tasked with delivering category growth across the B2C channels which includes retail, eCommerce and marketplaces for the UK and globally. You will be a true integrated marketer with experience through the line and have worked within a brand role, understanding category and portfolio development and how to deliver the brand to market. Strong people management and leadership experience is essential! What will you be responsible for? Global strategy development to deliver increased revenue for the brand. Retail portfolio management. New product development understanding. Channel & customer planning, including pricing. Advertising & Promotional plans 360 Marketing campaigns & evaluations Budget management Team leadership and development This is a fantastic role with a well-renowned British manufacturer that is synonymous with quality and excellence. If you are currently a Senior Marketing Manager or Senior Brand Manager in a large business looking for that next step up, or a current Head of Brand in a smaller organisation and looking to work for a larger, global brand, this could be the role for you! Ref – 50080 AA123
14 days ago
Hertfordshire
Copywriter
Copywriter Hertfordshire – 2 days office/3 days home £35,000 - £40,000 + benefits This is a fabulous opportunity for a fantastic copywriter to join this global business based in Letchworth. The role of Copywriter (Communications Specialist within the business) is to develop the messaging and produce engaging and creative communications pieces across all channels to appeal to the B2B customers within the transport sector. What will you be responsible for? Create all written copy for print and digital including email copy, social media, brochures, website and PR to be delivered across all global regions. Manage the annual communications calendar. Keep on top of all industry news and developments to ensure all communications are relevant. Collaborate with wider team to deliver case studies. Manage relationships with translation agencies. You will be an expert writer and have worked in a similar role where you have written both long-form and short-form copy and content for a variety of marketing channels. You must have an exceptional attention to detail, be a strong verbal communicator and able to develop relationships with stakeholders across the business. Ideally some experience of using Adobe Creative Suite and experience of using CRM and email software such as Marketo is beneficial. If you’re looking for a new role to take your career to the next level and work for a business that are super collaborative, supportive, offer development and take employee welfare seriously, apply today! Ref – 50090 AA123
2 days ago
Hertfordshire
Product Manager
Product Manager Hertfordshire – 2 days office/3 days home £50,000 - £55,000 + benefits This is a superb opportunity for an experienced Product Manager with experience in FMCG/Retail/Consumer Goods to join this recognised household brand. This is a brand-new role within the business and sits within the marketing team, but with a lot of support and daily interaction with the NPD and innovation teams. You will have worked in a product management role previously and will play a crucial role in the development, launch and management of all product ranges across for the UK market and for international distribution. What will you be responsible for? Contribute to the ongoing growth and development of categories. Manage product concepts through the development cycle from a marketing perspective. This includes business cases, concept tests, packaging design and pricing recommendations and ensuring readiness for launch. Manage the NPD process and the critical path for marketing tasks and delivering stage gate requirements to deadlines. Carry out continual market research on competitor landscape, consumer and customer feedback, market trends etc. Support marketing team with all product launch assets including packaging, POS, collateral, samples etc. Monitor portfolio performance. This is a fantastic role with a well-renowned British manufacturer that is synonymous with quality and excellence. If you’re looking for a new role to take your career to the next level and work for a business that are super collaborative, supportive, offer development and take employee welfare seriously, apply today! Ref – 50089 AA123
about 2 months ago
Birmingham
Brand Strategist
Brand Strategist Birmingham £43,000 - £58,000 A brilliantly creative and hugely ambitious, central Birmingham based marketing consultancy is looking for an exceptionally talented Strategist to join its expanding team. This agency’s approach is unlike any other. They have a model that allows them to uncover the detail of a brand, its audience, what it stands for and then create a powerful brand proposition, brand assets and campaign work that makes it stand out far above the competition. This agency is about doing things differently, boldly and without boundaries. They’ve experienced huge growth over the past few years and have recruited and developed a team of strategists, marketeers and creatives who really are two steps ahead of the game. To support their ongoing growth they are now looking to recruit an experienced Strategist to lead and develop strategic direction for brand and marketing programs. As a Strategist within this super talented agency team you’ll be: Working in partnership with clients to create transformational brand and marketing strategy. Partnering with a range of brands from ambitious start-ups to global household brands, helping to define brand new brand concepts as well as repositioning those needing a full refresh. Working with your senior team to help your clients to recognise and understand their challenges, guiding and supporting them through a process that sees real transformation of their business. Working on the detail – identifying competitors, analysing challenges, interviewing and understanding senior stakeholders and engaging with experts to allow you to create strategy that transforms business. This agency is looking for a candidate who: Is experienced in brand strategy or marketing consultancy. Has exceptional client management skills, and the ability to negotiate and reassure through a change management process. Has the abilty to lead workshops and interviews, getting into the detail and transforming findings into a compelling narrative. Want to be a part of this agency’s unique journey? You can be – apply online to hear more! This brilliant business is central Birmingham based and team members collaborate together in the office 4 days a week so access to central Birmingham is essential. Ref: 50051 AA123
