We are currently looking to recruit an experienced Marketing Manager to support our client - an established consumer brand - for an interim period of three months+ in Birmingham.
The Marketing and Communications Manager is responsible for supporting and developing the marketing strategy across various touch points, including POS, digital and traditional print collateral. As well as managing the communications plan, the role will also include working with sales, marketing and customer services to support the companies overall strategy and goals.
Specific duties of this interim position are:
- Define and apply the brand vision across various touch points
- Work closely with the product manager to plan marketing campaign for new and existing product launches
- Define the marketing communications strategy
- Develop the core positioning and messaging for each product
- Deliver a monthly marketing review to be reported to the board
- Take ownership of the marketing budget
- Knowledge of competition and their marketing campaigns
- Management of agencies and associated budgets
- Analyse marketing expenditure
- Manage and develop relationships across PR, Advertising, Design, Online, Data and and DM
This role is an interim position, thus we are looking for someone who can hit the ground running and help deliver marketing strategies from the word go. Thus we are looking for the following in the ideal candidate:
- Commercial experience working in a marketing manager position - ideally client-side or within consumer environment
- Effective planning and organisational skills
- Senior level strategy experience across internal and external marketing campaigns
- Confidence in presenting to stakeholders and groups
- Knowledge of e-commerce and digital marketing campaigns
- Demonstrable success defining and launching consumer products
- Educated to degree level
- Must be able to travel 15% of the time and have a full driving licence
If you are readily available, interested in a contract marketing role with a wealth of consumer experience, please get in touch today with your CV asap. This role is to start ASAP.