Marketing Analyst | Leisure | West Midlands

Job Title: Marketing Analyst | Leisure | West Midlands
Contract Type: Permanent
Location: West Midlands, England
Salary: £20000 - £25000 per annum
Start Date: ASAP
Reference: P5237
Contact Name: Trish Kennedy
Contact Email:
Job Published: May 31, 2017 08:21

Job Description

We have an exciting opportunity for a Market Analyst to join a market leading organisation within the leisure and tourism sector.

Reporting to the Research & Analysis Manager you'll be responsible for pro-actively developing analytics programs. You'll identify analytics projects, utilise and segment customer groups and will use insight and analysis to deliver key learnings on each group and there relevance to different aspects of the business.

You'll have experience of using campaign management tools to create and deploy targeted email campaigns and will be data driven with the ability to identify how different areas of the business are performing. You'll be proactive in using insights to suggest enhancements to CRM activity and will present findings to stakeholders.

Ideally you'll have experience of statistical and analysis techniques within a marketing environment and will have experience of using database management tools such as Alterian, Faststats, Smartfocus or SAS although this is not essential.

So if you're a highly analytical marketing professional with the will to succeed within market leading brand send over a copy of your CV.