CRM Manager
The CRM Manager is responsible for planning and delivering the full CRM strategy. They will fully understand the needs of the customer and be proactive in continuously improving the customer experience. The CRM Manager will map out the customer journey analysing all touch points along the way. They will monitor and analyse customer behaviour and loyalty to ensure engagement is long term. The CRM Manager might have a say in what software or system is used to store and monitor customer data and will keep an eye on how that database is segmented. Employers look for candidates with previous marketing experience (predominantly digital & direct marketing) focusing around customer acquisition and retention. Salary wise outside of London the role generally pays between £38,000 to £50,000 depending on regional variance and level of experience.
York
Nowhere in northern England says 'medieval' quite like York: a city of extraordinary cultural and historical wealth that has lost very little of its pre-industrial charm. A beautiful circuit of 13th-century walls enclose a medieval web of narrow streets. At its heart lies the awe-inspiring York Minster, one of the most beautiful Gothic cathedrals in the world. The city’s long history and rich heritage is woven into virtually every brick and beam, and the modern tourist-oriented city with its myriad museums, restaurants, cafes and traditional pubs, is a carefully maintained heir to that prized heritage.
