The Head of eCommerce is responsible for recommending and building strategic and tactical changes that drive business profitability by increasing visitors, improving conversion rates, capturing larger average order sizes and managing margin performance.

They will be at the forefront of changes in the online marketing environment to best serve the objectives of the company and ensure they stay up to date with all the advances in eCommerce activity. They will work closely with web design, UX  and content teams to make sure customer experience and journey are optimised to deliver the best possible ROI.

The Head of eCommerce will also be responsible for overseeing other aspects of the website such as the advertising and content components. To be considered for such a role, employers will look for candidates with a proven track record of success in a similar ecommerce role and a solid understanding of how this links with wider marketing activity.

Salary wise outside of London the role generally pays between £60,000 to £80,000 depending on regional variance and level of experience.

We couldn’t limit our ethos for being a recruitment company who do things the right way to one location. That just wouldn’t be fair!

We seek to work with everyone from independent start-ups to globally renowned businesses across the West Midlands, supplying them with the best marketing, PR, Creative and Sales talent.

A hub for skilled creative and communications professionals. The West Midlands is home to the cities of Worcester, Birmingham, Coventry, Stafford and Wolverhampton.

It plays host to some instantly recognisable brands and innovative start-ups within the agency and media space, making it a hub for creativity outside of London. Birmingham also spotlights some fantastic financial & professional service organisations, educational institutions, charities, FMCG & consumer brands, alongside boasting a rich manufacturing + engineering heritage.

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Top skills in demand in The West Midlands (well according to us anyway):

The West Midlands has strong demand for marketing, digital and communications skills. These are some of the most popular roles we work in partnership with clients on.

• Marketing + Digital Marketing Specialists

• Account Handling/Management

• Public Relations

• Development (Front, Back-end & Fullstack)

• Content Specialists

• Designers (Graphic, Digital)

• Project Management

• SEO

• PPC/Paid Advertising
  

What are salaries like in The West Midlands?

Providing a benchmarker for salaries, our Midlands salary survey is the perfect tool for those based in The West Midlands to gain an idea of what the market is offering.