Marketing Director
As a Marketing Director within an FMCG organisation you'll perform a more strategic role than the Marketing Manager and could look after a specific brand or be responsible for the marketing approach for the entire company. You will work along side the brand, innovation, category, new product development (NPD) and sales/commercial teams.
A good Marketing Director will be a leader and have the ability to inspire teams, constantly re-appraising all the marketing tools within the business to ensure they are giving the company an advantage over its competitors.The role is an instrumental one for food and drinks businesses and calls for creativity, insight and commercial acumen.
As a Marketing Director you'll be very much looking after your company's image, brand and also its market share within it’s category and with the grocery, convenience or high street retailers. You'll be making sure that your company is meeting the needs of its customers, so you'll be getting into the mind set of your shoppers/consumers and thinking about their needs. At the same time, you'll make sure that your own business is communicating and advertising what your company has to offer to meet these needs and wants.
It's a high pressure job and you'll need to be commercially aware of the way your company operates. With support from the Managing Director you will be responsible for the vision of your company's marketing strategies, whilst analysing data and working with the shopper marketing function, category management teams, new product development (NPD) and sales/ commercial teams.
To be a good FMCG Marketing Director within the food and drinks industry you need to have imagination and enthusiasm, an eye for trends and products but also be extremely commercial and have a solid understanding of profit & loss (P&L)
Salary wise the role generally pays between £80,000 to £150,000 dependant on size of business, regional variance and level of experience.
Lincolnshire
From our Birmingham and Manchester offices, through our 10+ years experience operating within the Marketing, PR, brand and communications industry, we have gained valuable knowledge of how our markets operate.
Supplying both Permanent and Temporary staff, we specialise in the FMCG, Software, Manufacturing, Retail, E-Commerce, Charity, Technology, Agency and Professional Service sectors to name a few.
Below you will see all the roles we are currently recruiting for in Lincolnshire. However if you are willing to search outside of this area, also have a look at all of our current roles.
Considering relocating?
Lincolnshire is a county located in the East of England. With a coastline to the east, Lincolnshire borders Norfolk, Cambridgeshire, Rutland, Leicestershire and Nottinghamshire.
Key industries in this region are mostly based around agriculture, with forestry and farming some of the top sectors. Other industries include energy and construction.
The pace of living in this region is typically slower compared to the rest of the UK, and would suit someone looking for a slower pace of life with potential commuting opportunities or remote work.
