As an SEO Manager you are whole responsible for the management and development of a client relationship and timely delivery of SEO campaigns. You sit perfectly between the client and technical team, regularly meeting and guiding the client on search engine optimisation and how this best fits into broader digital strategy.
Day to day you are responsible for management of the clients paid and natural search engine campaigns. Overseeing onsite and offsite SEO, key word research and google ad words. You will offer advice and guidance to clients on best practice of SEO and also given them effective solutions to their search challenges giving them the best possible opportunity to increase traffic to their site.
As an SEO Manager you will lead with the client relationship and management of campaign whilst also guiding SEO analysts, SEO executives and working closely with content writers, social executive and online PR professionals.
This is a key role in any digital marketing team and will require someone with a number of years SEO experience, additional digital marketing experience will also be beneficial.
Salary wise outside of London the role generally pays between £34,000 to £42,000 depending on regional variance and level of experience.
Burton upon Trent
Burton upon Trent, also known as Burton-on-Trent or simply Burton, is a town on the River Trent where residents are affectionately known as "Burtonians”.
Burton became a nucleus for the early brewing industry due in part to the quality of the local water, which contains a high proportion of dissolved salts, predominantly caused by the gypsum in the surrounding hills. This allowed a greater proportion of hops, a natural preservative, to be included in the beer, thereby allowing the beer to be shipped further afield. Much of the open land within and around the town is protected from chemical treatment in order to help preserve this water quality.
The town is currently home to eight breweries: Coors Brewers Ltd (formerly Bass Brewers Ltd), Molson Coors Brewing Company (which produces Carling and Worthington Bitter), Marston, Thompson and Evershed plc (bought by Wolverhampton & Dudley Breweries and renamed Marstons plc). The Marston's Brewery produces its own brands, draught Marston's Pedigree, draught Hobgoblin and also draught Bass. The town's proud connection with the brewing industry is celebrated by a bronze sculpture commissioned in 1977 by James Walter Butler and depicts a local craftsman making a barrel. It originally stood opposite the market and despite opposition from many townspeople was moved to its present location inside the Cooper's Square Shopping Centre in 1994.
The National Brewery Centre celebrates the town's brewing heritage and is its biggest tourist attraction, aside from Claymills Pumping Station, which is a restored Victorian sewage pumping station.