Job Description
We're working on behalf of a digital agency, based in Lichfield who are looking for a PPC executive to work closely with the digital marketing manager, heading up paid search campaigns for a portfolio of clients. The agency offer services in web/app design, design, web hosting, SEO/PPC and more. Founded over 15 years ago, the agency has crafted impressive digital solutions for a lot of clients in the real estate industry.
They're now looking to take their paid search service offering to the next level. We're looking for a PPC Executive who is ready to take on responsibility and help grow accounts, with the goal to ensure digital marketing efforts have the highest possible ROI.
Responsibilities will include:
- Participate in forming effective paid search strategies
- Implement and optimise various PPC campaigns
- Oversee accounts on search platforms (Google AdWords, Bing)
- Track KPI's to assess performance of campaigns
- Creation of copy for adverts
- Produce reports for management
Requirements:
- Min. 1 Year experience as a PPC executive/specialist
- Experience in data analysis and reporting
- Good understanding of SEO and other digital marketing concepts
- Good understanding of AdWords, Facebook, Yahoo
- Good understanding of analytical tools (Google Analytics, Tableau, Web Trends etc.)
Not required, but advantageous:
- Google Adwords certification
- Understanding of HTML/XML
BB123
